Malik SahalBook a call
GTM Engineer

I build outbound systems for B2B & SaaS companies

From ICP targeting to booked demos — sourcing, enrichment, sending infrastructure, copy, and reply automation. One system, built and run end to end.

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Cold emails sent

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Total replies

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Best interested rate

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Outbound engines built

How I work

One machine, six stages, no handoffs

Outbound isn't magic and it isn't guaranteed. It's a system you build, measure, and improve — and every campaign is a test you have to be able to read.

01

Lead sourcing

Who actually buys this, and why now. The wrong ICP kills a campaign before a single email sends.

AI ArkApifyApolloOcean.ioProspeo
02

Clay enrichment

A list is a hypothesis. Enriched, verified, and personalized before anything goes out.

ClayClaude in ClayNeverBounce
03

Sending infrastructure

Domains, inboxes, warmup, volume caps. Unglamorous, and the reason most campaigns quietly fail.

NamecheapGoogle WorkspaceEmail Bison
04

Copy writing

One offer, one angle per test. Four emails, each with a different reason to reply.

Claude
05

Reply management

Every reply classified and routed. Interested ones hit Slack in seconds, not days.

n8nSlack
06

Demo booking

The only number that matters. Everything upstream is in service of this.

CalendlySlack

Good outbound is turning campaign data into better decisions. What worked, what didn’t, why, and what we test next.

See it as a live walkthrough, stage by stage
Where I've done it

Ten engagements, nine countries, one job

Agencies, startups, and B2B teams across the US, UK, Europe, Canada, the UAE, and Malaysia. Same role every time: own the outbound system end to end.

Go-to-market strategyWorkflow automationWeb scrapingInbox management and deliverabilityCopywriting

Memvid

Chattanooga, TN · Remote

GTM Engineer & Automated Outbound Lead

Own the design, build, and operation of the automated outbound engine end to end — ICP targeting, list building, sending infrastructure, copy, reply handling, and weekly pipeline reporting through to booked demos.

Jun 2026 — Present

Full-time

Lead'rs

United States · Remote

Outbound Campaign Manager / GTM Engineer

Built Claude Code based outbound systems for three to four clients at once. Automation handled enrichment, personalization, and sequence loading with no manual work.

Dec 2025 — May 2026

Full-time

Inevitable Flow

United States · Remote

GTM Engineer & Clay Expert

Clay-powered GTM infrastructure for pipeline growth: enrichment workflows, custom targeting logic from scraping signals, and sending infrastructure that protected deliverability at scale.

Jan 2026 — Apr 2026

Contract

CapGrow

Malaysia · Remote

GTM Specialist & Clay Automation Expert

Owned Clay automation and outbound infrastructure. Built enrichment and scraping pipelines, ran full campaigns, and connected everything to HubSpot, Pipedrive, and Salesforce.

Nov 2025 — Apr 2026

Full-time

Gambra Digital

Dubai, UAE · Remote

Outbound GTM Engineer

Built Clay-powered outbound systems and ran personalized cold email for B2B sales. Sourced and enriched ICP-aligned leads, managed follow-up, and optimized on reply data.

Jan 2026 — Mar 2026

Contract

repify

Iceland · Remote

GTM Engineer

Prospecting and enrichment systems for B2B outbound into US and UK markets, from first contact through to booked meeting.

Sep 2025 — Dec 2025

Contract

Boardy

Canada · Remote

Clay Expert & GTM Operator

Owned lead data quality and inbox infrastructure. Built and cleaned lists with Clay and custom scraping signals, set up warming and sending logic, and kept bounce rates low.

May 2025 — Aug 2025

Contract

Stylar

Los Angeles, CA · Remote

GTM Engineer

Clay-based outbound systems for early-stage GTM. Sourced and enriched leads, ran campaigns, and tracked performance weekly to iterate on targeting and copy.

Jul 2024 — Oct 2024

Full-time

Seedhub Media

Cyprus · Remote

GTM & Outbound Specialist

First role using Clay for enrichment and pipeline building. Ran cold email end to end and used signals to improve targeting.

Mar 2024 — Jun 2024

Full-time

Pearl Lemon Group

United Kingdom · Remote

Lead Generation Specialist

Built B2B lead lists with Apollo and LinkedIn, ran campaigns in Lemlist, and managed outreach for clients across multiple industries.

Sep 2023 — Feb 2024

Full-time

Tap into any of these for the full detail
What they say

People who ran outbound with me

Founders and growth leads who managed the work directly, across five countries.

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The stack

What the system is built out of

Not a tool list for its own sake. Each of these does one job in the machine, and I'm not tied to any of them — swap the tool, the system still works.

Data and enrichment

Clay

Clay

Enrichment waterfalls

Apollo

Apollo

Contact data

Apify

Apify

Custom scraping

Ocean.io

Ocean.io

Lookalike accounts

ZoomInfo

ZoomInfo

Account data

Prospeo

Prospeo

Email finding

AI Ark

AI Ark

ICP lists and signals

Sending and deliverability

Email Bison

Email Bison

Sending at volume

Instantly

Instantly

Campaign sending

Smartlead

Smartlead

Campaign sending

BounceBan

BounceBan

Verification

NeverBounce

NeverBounce

Verification

Google Workspace

Google Workspace

Inboxes and warmup

Namecheap

Namecheap

Sending domains

Automation and routing

Claude

Claude

Copy, classification, scoring

n8n

n8n

Reply routing

Make

Make

Workflow automation

Slack

Slack

Interested-reply alerts

HubSpot

HubSpot

CRM sync

Calendly

Calendly

Demo booking

HeyReach

HeyReach

LinkedIn outreach

Certified by

ClayClay
AnthropicAnthropic
HubSpotHubSpot
InstantlyInstantly
SmartleadSmartlead
HPHP
SemrushSemrush